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Google Ads, SEO and AI Visibility for SaaS and B2B Companies

Search growth for SaaS and B2B

Be found before the click. Capture demand when intent gets stronger.

I connect senior Google Ads expertise with on-page SEO and AI Visibility so your company can become familiar during research and compete when buyers are ready to act.

Senior, hands-on support • Paid search since 2010 • Limited client capacity

One search strategy, across the whole buying journey

Buyers increasingly research before they click. They may compare approaches in organic results, AI-generated answers and category pages, then return later with stronger commercial intent. Google Ads often captures that demand; SEO and AI Visibility help your company become a credible option earlier.

The search-led journey

  1. Problem recognised
  2. AI or organic research
  3. Vendor familiarity
  4. Commercial search
  5. Google Ad
  6. Landing page
  7. Qualified demo

This is an illustrative path, not a claim that every buyer follows the same sequence.

Three connected pillars

Established core

Google Ads

Capture commercial intent with stronger targeting, pages and sales-aware measurement.

Explore Google Ads

On-page SEO

Build commercial pages that buyers can find, understand and use.

Explore SEO

AI Visibility

Improve clarity, evidence and extractability for AI-assisted research without promising citations.

Explore AEO

Google Ads remains the commercial core

I have worked in paid search since 2010. I plan campaigns around search intent, landing-page relevance, conversion quality and CRM signals—not clicks in isolation. Explore Google Ads for SaaS.

The flagship: Integrated Search Growth

One commercial-intent map guides organic pages, AI-ready answers, Google Ads keywords, landing pages and measurement. This is the recommended engagement for teams that want the parts to reinforce each other. See the integrated approach.

Selected paid-search proof

+312%more qualified demos in 90 days
−47%lower CAC after restructuring
$1.2Mpipeline added
+141%more qualified leads

Results vary by market, budget, offer, baseline, funnel and sales follow-up. Prior outcomes do not guarantee future performance.

Who this is for

Strong fit

  • SaaS or B2B with a sales-assisted or higher-value funnel
  • Commercial search already matters or deserves serious investment
  • The team will improve pages, tracking and CRM feedback
  • Leadership values qualified demos, opportunities and pipeline

Not an ideal fit

  • Ecommerce-first or lead volume at any cost
  • Very small budgets with limited commercial upside
  • Mass-content, backlink-only or generic agency work
  • Teams unwilling to change weak pages or measurement

How engagements work

  1. Fit and context. Clarify the commercial question, funnel and current evidence.
  2. Diagnosis. Inspect intent, pages, campaigns and signals relevant to scope.
  3. Plan and implementation. Prioritise the changes most likely to improve decision quality.
  4. Learn from pipeline. Review qualified outcomes and adapt.

Pricing preview

Focused projects from €2,000. Ongoing Google Ads from €3,000/month. Integrated Search Growth from €5,000/month. See all EUR pricing.

What clients say

“Andrei helped supply the leads our sales team needed and really understands SaaS customer acquisition.”Sat Sindhar, Managing Director, Sense
“He found creative solutions, packaged them clearly, and made fast decisions easier for the team.”Michael Ni, CMO, Openprise
“Ambitious, knowledgeable, and willing to go the extra mile to make things happen.”Andrada Vonhaz, Marketing Project Manager, Omniconvert

Frequently asked questions

Can these services be bought separately?

Yes. Google Ads remains available as a standalone service. SEO and AI Visibility can also be scoped separately, while Integrated Search Growth is recommended when one strategy should connect the channels.

Do SEO, schema or AEO guarantee AI citations?

No. The work can improve eligibility, clarity, relevance, evidence and citation potential, but inclusion and wording are controlled by each platform.

Is media spend included?

No. Google Ads media spend is paid directly through your own account and is separate from service fees.

What is the booking link?

Use cal.com/andreivisan/30min for every fit call.

Next step

Connect the search decision to the sales outcome.

Bring the current setup, the commercial bottleneck and what sales says about lead quality.

Book a fit call