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Google Ads for SaaS | Better Demos, Not More Noise

Google Ads consultant for SaaS and B2B SaaS

Senior Google Ads help for SaaS teams that care about the sales conversation.

I help sales-led SaaS companies turn search intent into better qualified demos through sharper targeting, landing page relevance, and CRM-aware measurement.

Since 2010 Paid search work for SaaS and growth-led businesses.
Limited load Hands-on attention rather than diluted account oversight.
Quality first Pipeline and demo value over simple lead volume.
Signal-aware Tracking and CRM context shape the decisions.

Approach

The goal is not to manage campaigns. The goal is to improve decisions.

Senior judgment across the whole paid search system, from the first query to the sales conversation that follows.

  • Intent Find the searches that show problem awareness, commercial urgency, and likely deal quality.
  • Message Make the landing page feel like the natural next step from the ad and query.
  • Proof Put credible outcomes, brands, and objections close to the buying moment.
  • Signal Use CRM and offline conversion context so paid search learns from sales reality.
  • Scale Move spend only when the signal is strong enough to justify the next step.

Proof first

Visible outcomes and names, before the call.

Selected outcomes from prior SaaS and growth-led projects. Results vary by market, budget, offer, funnel, and sales follow-up.

+312% More qualified demos in 90 days for a mid-market SaaS company.
-47% Lower CAC after campaign restructuring and stronger page relevance.
$1.2M Pipeline added through revenue-aware paid search strategy.
+141% More qualified leads alongside stronger traffic and conversion growth.
  • PeopleHR
  • Openprise
  • ViralSweep
  • DistantJob
  • Storenvy
  • Verifone

Fit matters

A clearer page for the right SaaS buyer.

Better qualification creates a better sales conversation for both sides.

Best fit

  • SaaS businesses, especially B2B SaaS, where demo quality matters.
  • Sales-assisted funnels or higher-value deals.
  • Monthly ad spend typically above EUR 5k.
  • Teams willing to improve tracking and landing pages.
  • Leaders who want clearer paid search decisions.

Not an ideal fit

  • Lead volume at any cost.
  • Ecommerce-first business models.
  • Very small budgets with limited upside.
  • Teams unwilling to touch measurement or pages.
  • Basic account maintenance only.

Ways to work together

A practical service map without pricing boxes.

Start with a fast expert check, diagnose properly, get senior guidance, move into hands-on execution, or scale carefully with a custom scope.

Revenue Leak Check

Fast review of account structure, search intent, tracking red flags, landing page mismatch, and the top 5 to 10 revenue leaks.

EUR 500 to 750
USD 750 to 1,000

Paid Search Diagnostic

Full account, intent, tracking, landing page, CRM signal, and 90-day planning review.

EUR 1,000
USD 1,500

Growth Advisory

Senior direction, review, and quality control for teams that already have internal execution.

From EUR 1,500
USD 2,000 per month

Advisory + Execution

Hands-on improvement across campaigns, search intent, tracking, landing pages, and pipeline quality.

From EUR 2,500
USD 3,500 per month

Scale Engagement

Custom support for complex accounts, multiple markets, higher spend, or CRM-heavy funnels.

From EUR 4,000
USD 5,000 per month

What others say

The voice of the page is personal, but still evidence-led.

“Andrei helped supply the leads our sales team needed and really understands SaaS customer acquisition.”
Sat Sindhar, Managing Director, Sense
“He found creative solutions, packaged them clearly, and made fast decisions easier for the team.”
Michael Ni, CMO, Openprise
“Ambitious, knowledgeable, and willing to go the extra mile to make things happen.”
Andrada Vonhaz, Marketing Project Manager, Omniconvert

Common questions

Clear answers before you decide.

What is the difference between the Revenue Leak Check and the Paid Search Diagnostic?
The Revenue Leak Check is a faster expert review focused on the biggest revenue leaks and next steps. The Paid Search Diagnostic is deeper, with fuller account, intent, tracking, landing page, CRM, and 90-day planning work.
Do you require a minimum term?
The Revenue Leak Check and Paid Search Diagnostic are one-time projects. For ongoing advisory or execution, a 90-day starting window is usually enough to diagnose issues, improve signal quality, and judge direction.
Do you help with landing pages too?
Yes. Landing page work can be handled directly or translated into clear direction for your internal team.
How many clients do you take on?
A limited number. The work is intentionally hands-on, so client load stays small enough to keep decision quality high.

Ready when you are

Bring the account, the page, and the sales signal into the same conversation.

Book a fit call and I can look at your current setup, the bottlenecks in the funnel, and the right next step for your SaaS business.