SaaS Paid Search Revenue Diagnostic
Find where your SaaS Google Ads spend is leaking revenue.
A fixed-scope diagnostic for B2B SaaS teams that are already spending on Google Ads but are not getting enough qualified demos, pipeline, or confidence from the channel.
Built for teams that need commercial clarity before scaling, rebuilding, switching agency, or hiring more internal support.
- From EUR 2,500
- Fixed-scope diagnostic for active SaaS paid search accounts.
- 7-10 days
- Typical turnaround once access and context are available.
- Best for
- B2B SaaS teams with spend, leads, and unanswered quality questions.
- Outcome
- Budget waste map, priority fixes, and a 90-day pipeline roadmap.
The problem
Your account may be producing conversions, but not commercial progress.
A SaaS Google Ads account can look healthy inside the platform while still sending poor-fit leads to sales. The diagnostic checks whether the account is built to create qualified pipeline or just reportable activity.
Wrong intent
Relevant keywords can still attract people without budget, urgency, authority, or a real buying problem.
Weak signal
If Google Ads is trained on soft conversions, it will find more people likely to convert, not necessarily buy.
Page mismatch
Paid search traffic needs message match, proof, and a clear next step. Generic pages waste expensive clicks.
What is included
A commercial diagnosis, not a generic account audit.
The goal is not to list every possible account issue. It is to find the places where paid search is most likely leaking qualified demos, pipeline, and revenue confidence.
Best use case: You are spending money already and need clarity before you make a bigger paid search decision.
- Google Ads account structure review
- Search term and buyer-intent analysis
- Primary and secondary conversion action review
- CRM and offline conversion signal assessment
- Landing page and offer alignment review
- Budget waste and opportunity map
- 90-day paid search improvement roadmap
- Executive walkthrough call
Process
How the diagnostic works.
The work moves from context to account diagnosis to funnel diagnosis, then into a practical roadmap your team can act on.
Access and context
You share account access, landing pages, conversion setup, and the current business problem.
Account diagnosis
I review structure, search terms, bidding, conversion actions, and budget allocation.
Funnel diagnosis
I assess page relevance, offer clarity, CRM signal, and the journey from click to sales conversation.
Roadmap call
You get the findings, priorities, and a 90-day roadmap for fixing the biggest revenue leaks.
Fit
This is for teams where paid search could matter commercially.
The diagnostic works best when there is enough account, conversion, and sales context to compare platform activity with commercial reality.
Best fit
- B2B SaaS with sales-assisted demos.
- Monthly Google Ads spend typically above EUR 5k.
- Sales team says lead quality could be better.
- You want pipeline clarity before more spend.
- You are willing to improve tracking and landing pages.
Not ideal
- You only want cheaper leads.
- You are not willing to share CRM or sales context.
- You have no meaningful paid search data yet.
- You want basic maintenance rather than diagnosis.
- You are unwilling to change tracking, pages, or qualification.
FAQ
Questions before you book.
Who is the SaaS Paid Search Revenue Diagnostic for?
How much does the diagnostic cost?
Do you need CRM access?
Can this diagnostic be credited toward ongoing work?
Ready to find the leak?
Get a clear view of what your paid search should fix next.
Book a fit call and I will help you decide whether a revenue diagnostic is the right starting point.