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Pricing for SaaS and B2B SaaS

Pick the level of Google Ads help your SaaS actually needs.

Start with a focused revenue leak review, move into a deeper diagnostic, get senior advisory, or bring me in for hands-on execution when paid search needs clearer signal and stronger pipeline.

EUR 500 to 750 Revenue Leak Check.
EUR 1,000 Paid Search Diagnostic.
From EUR 1,500 Monthly advisory.
From EUR 2,500 Advisory plus execution.
From EUR 4,000 Custom scale support.

How to choose

The right starting point depends on how much uncertainty you need to remove.

Pricing is structured around decision depth. A fast check identifies leaks. A diagnostic gives a fuller action plan. Ongoing work is for teams that need senior direction or direct execution.

  1. 01 Choose the Revenue Leak Check when you want the biggest problems identified quickly.
  2. 02 Choose the Paid Search Diagnostic when you need a full view of account, intent, tracking, page, and CRM issues.
  3. 03 Choose advisory when your team can execute, but needs senior strategy and quality control.
  4. 04 Choose advisory plus execution when campaigns, pages, and pipeline quality need hands-on improvement.
  5. 05 Choose a scale engagement when markets, CRM signals, or growth plans are more complex.

Service map

Five ways to start small, go deeper, or get direct help.

Each option is built around clearer paid search signal, better demo quality, and a stronger path from spend to pipeline.

Google Ads Revenue Leak Check

For SaaS teams that want a fast expert review before committing to deeper work.

  • Google Ads account review
  • Search intent check
  • Conversion tracking red flags
  • Landing page mismatch notes
  • Top 5 to 10 revenue leaks
  • Prioritized next steps
EUR 500 to 750 USD 750 to 1,000. One-time review.

Paid Search Diagnostic

For teams that want proper diagnosis before changing campaigns, increasing budget, or hiring ongoing support.

  • Account structure review
  • Search intent analysis
  • Tracking and conversion signal review
  • Landing page review
  • CRM and offline conversion review
  • 90-day action plan
EUR 1,000 USD 1,500. Deeper one-time diagnosis.

Growth Advisory

For teams that already have someone managing campaigns, but need senior direction and sharper decision quality.

  • Monthly strategy review
  • Search intent guidance
  • Tracking and pipeline signal review
  • Landing page feedback
  • Budget and campaign recommendations
  • One or two advisory calls per month
From EUR 1,500 USD 2,000 per month.

Growth Advisory + Execution

For active accounts that need direct involvement across campaigns, search intent, tracking, landing pages, and pipeline quality.

  • Strategy and execution
  • Campaign improvement
  • Search intent refinement
  • Tracking feedback
  • Landing page feedback
  • Pipeline quality focus
From EUR 2,500 USD 3,500 per month.

Scale Engagement

For complex accounts, multiple markets, higher spend, or CRM-heavy SaaS funnels that need careful expansion.

  • Complex account support
  • Multi-market planning
  • Expansion support
  • CRM signal integration
  • Strategic guidance
  • Custom operating cadence
From EUR 4,000 USD 5,000 per month. Custom scope.

What you are paying for

Not account activity for its own sake.

Lower-commitment starting points are available, but the work is still serious: better signal, better decisions, and a clearer path from spend to pipeline.

Search intent strategy Better focus on the demand most likely to become qualified pipeline.
Measurement clarity Cleaner conversion data so decisions are based on signal, not guesswork.
Commercial learning Clearer decisions on what to scale, fix, test, or stop.
Hands-on judgment Direct involvement, fewer layers, and tighter alignment between strategy and action.

90-day decision confidence

The goal is better signal before bigger commitment.

The first 90 days are there to establish whether Google Ads can become a stronger revenue channel for your SaaS. If the leading indicators are not moving in the right direction, the plan should change before spend simply increases.

  1. Days 1 to 30 Audit the account, pressure-test tracking, review landing pages, and identify the main commercial bottlenecks.
  2. Days 31 to 60 Improve signal quality, tighten targeting, and test the changes most likely to affect qualified pipeline.
  3. Days 61 to 90 Review traction, decide what deserves more budget, and clarify whether the channel should scale, refine, or pause.

Fit matters

A quick way to see if this is likely to be a strong fit.

Better qualification saves time and creates better conversations on both sides.

Best fit

  • SaaS businesses where demo quality matters.
  • Sales-assisted funnels or higher-value deals.
  • Monthly ad spend typically above EUR 5k.
  • Teams willing to improve tracking and landing pages.
  • Leaders who want clearer decisions from paid search.

Not an ideal fit

  • Lead volume at any cost.
  • Ecommerce-first business models.
  • Very small budgets with limited upside.
  • Teams unwilling to touch measurement or pages.
  • Basic account maintenance only.

How it starts

A simple path from conversation to next step.

Step 1

Book a fit call

I look at your setup, goals, and where the friction seems to be.

Step 2

Assess the bottleneck

I identify whether the issue is signal, targeting, page relevance, or scale readiness.

Step 3

Choose the engagement

Start with a Revenue Leak Check, a deeper diagnostic, senior advisory, hands-on execution, or a custom scale engagement.

Common questions

Clear answers before you decide.

What is the difference between the Revenue Leak Check and the Paid Search Diagnostic?
The Revenue Leak Check is a faster, lower-commitment expert review focused on the biggest Google Ads revenue leaks and prioritized next steps. The Paid Search Diagnostic is the deeper version, with fuller account structure, search intent, tracking, landing page, CRM signal, and 90-day planning work.
Do you require a minimum term?
The Revenue Leak Check and Paid Search Diagnostic are one-time projects. For ongoing advisory or execution, I usually recommend an initial 90-day period so there is enough time to diagnose issues, improve signal quality, and establish whether the channel is moving in the right direction.
What ad budgets do you usually work with?
Most often, SaaS teams spending EUR 5k to EUR 100k+ per month. The service fee covers strategic and execution work, not media spend itself.
Do you build landing pages too?
Yes. Either directly, or through clear direction for your internal team. In many cases, improving paid performance means improving the page experience too.
Do you work with CRM data and offline conversions?
Yes. Where needed, I help connect paid search performance to CRM and downstream sales signals so optimization decisions are based on better-quality data.
How many clients do you take on?
A limited number. The work is hands-on and strategic, so I keep the client load intentionally small.

Ready to choose the right starting point?

Let me look at what actually fits your SaaS business.

Book a fit call and I can look at your current setup, the bottlenecks in the funnel, and the right next step based on your stage, spend, and growth goals.

Book directly

Choose a time that works for you.

Use the calendar below to book a 30-minute fit call about your SaaS paid search setup, pricing options, and the most useful next step.

Prefer to open the calendar in a new tab? Visit cal.com/andreivisan/30min.