Pricing for SaaS search growth
Choose the right starting point — without buying more than you need.
Start with a focused diagnostic when the bottleneck is unclear. Choose ongoing support when you already know the channel needs consistent senior attention. Every engagement is scoped around commercial search, qualified pipeline and the decisions your team needs to make.
- Clear starting prices
- Senior, hands-on involvement
- Media spend always separate
Not sure whether you need a project or ongoing support? The fit call is designed to answer that question before a proposal is created.
One-time projects
Start with the commercial question you need answered.
A diagnostic or sprint is usually the safest first move when the team sees symptoms but does not yet know which change deserves budget, development time or leadership attention.
Paid search diagnosis
SaaS Paid Search Revenue Diagnostic
Find where spend is leaking across intent, campaigns, conversion signals, landing pages and budget allocation.
- Revenue-leak map
- Qualified-pipeline diagnosis
- 90-day improvement roadmap
Visibility diagnosis
SEO and AI Visibility Diagnostic
Assess whether important commercial pages are crawlable, understandable, evidence-led and aligned to how buyers research.
- Technical and on-page diagnosis
- Entity, answer and evidence gaps
- Prioritised visibility roadmap
Cross-channel strategy
Search Journey Strategy Sprint
Connect early research, commercial pages, paid demand capture and conversion signals into one search-to-pipeline plan.
- Research-to-demand journey map
- Paid, organic and AI priorities
- Channel and page sequence
Account architecture
Search Intent Architecture Sprint
Decide which demand deserves budget, how campaigns should be structured, what to exclude and which page each intent needs.
- Buyer-intent map
- Campaign and keyword structure
- Page, negative and budget logic
Measurement and signal
CRM Signal and Offline Conversion Sprint
Build a cleaner feedback loop between front-end conversions, CRM lifecycle stages and the signals used for bidding and reporting.
- Conversion-action audit
- CRM and offline signal plan
- Implementation hand-off rules
Conversion alignment
Landing Page and Paid Search Alignment Sprint
Improve message match, offer clarity, proof, objections and conversion paths for valuable paid-search traffic.
- Ad-to-page relevance review
- Conversion and objection diagnosis
- Prioritised page recommendations
The free Google Ads Revenue Leak Checklist is available before any paid engagement. Final project scope depends on markets, account complexity, page count, measurement maturity and implementation needs.
Ongoing engagements
Choose the level of search growth support your team can actually use.
Start with advisory when your team or agency can execute. Choose management when paid search needs hands-on senior attention. Move to integrated growth or fractional leadership when the commercial problem spans channels, teams and decision-making.
Senior direction
Google Ads Growth Advisory
Best when an internal marketer or agency executes the work but needs senior review, priorities and decision support.
- Regular account and pipeline reviews
- Prioritised recommendations and experiments
- Landing-page and tracking guidance
- Team or agency decision support
Execution remains with your team or agency.
Demand capture
Google Ads Growth Management
Best when paid search is the immediate commercial priority and the account needs senior strategy plus hands-on optimisation.
- Paid-search strategy and management
- Search intent and budget quality
- Page and conversion-signal guidance
- Reporting tied to commercial outcomes
Media spend is paid separately.
Earlier discovery
SEO and AI Visibility Growth
Best when buyers struggle to discover, understand or trust the company during early commercial research.
- Commercial page and answer strategy
- On-page SEO and content guidance
- Entity, evidence and schema improvements
- Visibility monitoring and prioritisation
No unsupported ranking or citation guarantees.
One connected strategy
Integrated Search Growth
Best when paid, organic and AI-assisted research need one commercial strategy instead of separate channel plans.
- Google Ads and organic search direction
- Commercial content and page priorities
- Shared intent, evidence and measurement
- One roadmap from research to pipeline
Best for teams ready to change pages and measurement.
Senior ownership
Fractional Search Growth Lead
Best when an internal team or agency needs senior direction, governance, priorities and quality control across search.
- Search growth leadership and planning
- Team, agency and stakeholder alignment
- Experiment and implementation governance
- Executive reporting and decision support
Scope depends on team and channel complexity.
| Option | Choose it when | Primary scope | Starting price |
|---|---|---|---|
| Google Ads Advisory | Your team or agency can execute but needs senior direction. | Reviews, priorities, experiments, page and tracking guidance. | €1,500/month |
| Google Ads Growth | Demand capture needs hands-on senior management. | Paid search, landing-page alignment and conversion signals. | €3,000+/month |
| SEO + AI Visibility | Earlier commercial discovery and trust are weak. | Pages, answers, entities, evidence, schema and monitoring. | €2,500+/month |
| Integrated Search Recommended | The channels need one strategy and shared priorities. | Paid, organic and AI-assisted research connected to pipeline. | €5,000+/month |
| Fractional Search Lead | The team needs senior ownership and governance. | Direction, alignment, quality control and executive decisions. | €7,500+/month |
These are starting prices, except the €1,500/month advisory service shown as a fixed lighter-touch entry point. Final scope depends on markets, account complexity, page count, measurement maturity, implementation needs and the level of direct execution required. Google Ads media spend and third-party platform costs are separate.
Scope clarity
Know what the service fee covers before the work starts.
Included in the agreed scope
- Senior strategy and direct involvement from Andrei
- Agreed analysis, prioritisation and implementation work
- Reporting focused on useful commercial decisions
- Collaboration with marketing, sales, RevOps or development as needed
- Clear deliverables, responsibilities and next steps in the proposal
Not included by default
- Google Ads media spend or other platform costs
- Large-scale development or unrestricted design production
- Mass content production or backlink campaigns
- Work outside the agreed markets, accounts, pages or channels
- Guaranteed rankings, revenue outcomes or AI citations
Fit requirements
Better fit creates better work—and a more useful first conversation.
The services are designed for SaaS and B2B teams where search can influence meaningful commercial outcomes and the organisation is prepared to act on what the evidence shows.
Strong fit
- SaaS or B2B with a sales-assisted or higher-value funnel
- Commercial search already matters or deserves serious investment
- Leadership values qualified demos, opportunities and pipeline
- The team can improve pages, tracking and CRM feedback
- There is enough data or context to make useful decisions
Not an ideal fit
- Ecommerce-first work or lead volume at any cost
- Very small budgets with limited commercial upside
- Mass-content, backlink-only or generic agency requirements
- Teams unwilling to change weak pages or measurement
- Requests for unsupported guarantees or instant shortcuts
How an engagement starts
A clear decision before a detailed proposal.
The first call is not a generic sales presentation. It is a focused conversation about the bottleneck, the available evidence and the smallest sensible next step.
Fit and context
Clarify the commercial question, funnel, current setup and decision deadline.
Diagnosis
Inspect the intent, pages, campaigns and signals relevant to the likely scope.
Scope and priorities
Agree deliverables, responsibilities, sequence, starting price and success criteria.
Learn from pipeline
Review qualified outcomes, improve decisions and adapt the work as evidence develops.
Pricing questions
Clear answers before you book.
Why are these starting prices rather than fixed packages?
The commercial question may be similar, but markets, account complexity, page count, tracking maturity, CRM setup and implementation requirements can vary substantially. The fit call confirms the smallest useful scope before a proposal is created.
Can the services be bought separately?
Yes. Google Ads remains available as a standalone service. SEO and AI Visibility can also be scoped separately. Integrated Search Growth is recommended when paid, organic and AI-assisted research need one strategy and shared priorities.
What is included in the €1,500/month advisory service?
Google Ads Growth Advisory provides regular account and pipeline reviews, prioritised recommendations, experiment direction, landing-page and tracking guidance, and decision support for your internal team or agency. Execution remains with your team or existing delivery partner.
How is advisory different from Google Ads Growth Management?
Advisory costs €1,500/month and is designed for teams that already have implementation capacity. Google Ads Growth Management starts at €3,000/month and includes hands-on strategy, account management and ongoing optimisation.
Is Google Ads media spend included?
No. Media spend is paid directly through your own Google Ads account and is separate from the consulting, advisory or execution fee.
Can a diagnostic lead into ongoing work?
Yes. A diagnostic or sprint can stand alone, support an internal team or become the foundation for ongoing implementation. The SaaS Paid Search Revenue Diagnostic can be credited towards the first month of ongoing work when both sides decide to continue within 30 days.
What should I bring to the fit call?
Bring the commercial bottleneck, current monthly media spend where relevant, key landing pages, primary conversion actions, CRM setup and what sales says about lead quality. Access is not normally required for the first call.
Do SEO, schema or AI-visibility services guarantee AI citations?
No. The work can improve crawlability, clarity, relevance, evidence, entity understanding and citation potential, but inclusion and wording are controlled by each search or AI platform.
Do you offer discounts for long commitments?
Engagement terms are confirmed in the proposal. The priority is to establish the right scope and working relationship first rather than use a long commitment to compensate for unclear value.
Choose the smallest engagement that can produce a useful commercial decision.
Bring the current setup, the bottleneck and what sales says about lead quality. In 30 minutes, we can decide whether you need a focused project, ongoing growth support or no engagement at all.
Prefer email? andrei@andreivisan.com