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Previous work and results

Paid-search proof, with the commercial context kept visible.

Selected outcomes and prior work across SaaS and growth-led businesses. The emphasis is on qualified demos, customer acquisition cost, pipeline and clearer search decisions—not isolated click or form-fill volume.

  • Paid-search work since 2010
  • Documented client relationships
  • Results boundaries stated clearly

Prior outcomes do not guarantee future performance. Context and attribution matter.

Since 2010 Paid-search experience
SaaS + B2B Sales-assisted and growth-led work
Direct involvement Senior strategy close to the account
Commercial signal Demos, CAC, opportunities and pipeline

Selected outcomes

Evidence that reaches beyond the advertising dashboard.

These outcomes describe selected prior engagements. They should be read with the stated timeframe and commercial metric—not as promises for every account.

+312%

More qualified demos

Selected result over 90 days.

−47%

Lower customer acquisition cost

Selected result after restructuring.

$1.2M

Pipeline added

Selected result from revenue-aware paid search.

+141%

More qualified leads

Selected prior engagement.

Results vary by market, budget, offer, baseline, funnel, tracking quality, sales follow-up and implementation. Prior outcomes do not guarantee future performance.

Evidence standard

A stronger results page says what the proof shows—and what it does not.

Paid search is the established proof base.

Google Ads and paid-search strategy are where the published numerical track record is strongest. SEO and AI Visibility are current capabilities and methodologies; they are not presented here as historical client outcomes without an attributable completed project.

Outcome and client lists remain separate A metric is not assigned to a named organisation unless that relationship and attribution are publicly documented.
Service relationships use published wording Client profiles below describe the documented service type rather than adding invented scope, budgets or performance data.
Context accompanies every numerical claim Timeframe, metric type and limitations remain visible so visitors can judge relevance to their own commercial situation.

What changed behind the numbers

Better results usually came from improving the system—not chasing one clever tactic.

The recurring work connected query quality, landing-page relevance, conversion signals and budget decisions to stronger commercial evidence.

Sharper demand capture

Campaign restructuring and stronger search-intent control reduced wasted spend and concentrated budget on queries with greater commercial value.

Closer page alignment

Landing-page relevance, proof and offer clarity helped paid-search visitors continue the same commercial conversation after the click.

Better conversion signals

Cleaner tracking and downstream sales context made it easier to distinguish lead volume from qualified demos, opportunities and pipeline.

More disciplined scaling

Budget decisions followed stronger commercial evidence rather than surface conversion counts alone.

Selected client work

SaaS and growth-led organisations where paid search formed part of the work.

These profiles identify documented prior client relationships and the published service type. They do not attach an unsupported numerical outcome to a specific organisation.

PeopleHR website screenshot identifying selected prior client work
HR SaaS

PeopleHR

Published service
Google Ads and Bing Ads Management, plus Conversion Rate Optimisation
Evidence shown
Documented prior client relationship
Openprise website screenshot identifying selected prior client work
RevOps SaaS

Openprise

Published service
Google Ads Management
Evidence shown
Documented client relationship and named testimonial
Sense HR website screenshot identifying selected prior client work
HR SaaS

Sense HR

Published service
Google Ads and Bing Ads Management
Evidence shown
Documented client relationship and named testimonial
Sense technology website screenshot identifying selected prior client work
Workforce technology

Sense

Published service
Google Ads and Bing Ads Management
Evidence shown
Documented prior client relationship
Verifone website screenshot identifying selected prior client work
Payments technology

Verifone

Published service
Google Ads and Bing Ads Management, plus Conversion Rate Optimisation
Evidence shown
Documented prior client relationship
Quantemplate website screenshot identifying selected prior client work
Insurance data SaaS

Quantemplate

Published service
Google Ads and Bing Ads Management
Evidence shown
Documented prior client relationship

Screenshots are used to identify selected prior work and may show older versions of client websites. Client names and trademarks remain the property of their respective owners.

ViralSweep — Google Ads Management DistantJob — Google Ads and Bing Ads Management Storenvy — Google Ads Management Tekpon — Google Ads Management

Client perspective

What clients valued about the work and decision process.

Andrei was one of the key members overseeing paid search campaigns that fueled our sales team with the leads they needed. I would highly recommend him to any SaaS B2B company.
Sat Sindhar Managing Director, Sense
It is hard to find good Google Ads consultants, especially deep in B2B SaaS. He always found creative solutions and packaged them so we could make fast decisions.
Michael Ni CMO, Openprise
A true driver for success. Andrei is ambitious and knowledgeable, going the extra mile to make things happen.
Andrada Vonhaz Marketing Project Manager, Omniconvert

How the work is approached

Start with the commercial problem, then improve the weakest link.

Stronger search performance usually requires a sequence of decisions across intent, campaigns, pages, measurement and sales feedback.

01

Define the useful outcome

Clarify which demos, opportunities, customers or pipeline signals should guide decisions.

02

Diagnose the journey

Inspect search intent, campaigns, landing pages, conversion actions and downstream feedback.

03

Prioritise the constraint

Focus implementation on the bottleneck most likely to improve commercial decision quality.

04

Learn from pipeline

Review qualified outcomes, update the evidence and scale only when the signal improves.

Relevance to your situation

Prior proof is most useful when the commercial context is comparable.

These examples are most relevant to SaaS and B2B teams with a meaningful sales outcome, enough search opportunity to learn from and the ability to improve pages and measurement.

More comparable

  • SaaS or B2B with a sales-assisted or higher-value funnel
  • Qualified demos and opportunities matter more than raw lead volume
  • Google Ads already has meaningful spend or strategic importance
  • The team can improve landing pages, tracking and CRM feedback
  • Leadership wants evidence for what to stop, test or scale

Less comparable

  • Ecommerce-first acquisition or low-value transactional funnels
  • Very small budgets with insufficient data or commercial upside
  • Success defined only as clicks, impressions or cheap form fills
  • No ability to change pages, tracking or the sales-feedback loop
  • Expectation that prior results guarantee the same future outcome

Results questions

Read the proof with the right expectations.

Which services produced the numerical results shown here?

The published numerical proof is associated with prior Google Ads and paid-search work, including search-intent control, campaign restructuring, landing-page alignment, conversion-signal improvement and revenue-aware optimisation.

Are the numerical results attributed to the client cards?

No. The metrics and named client relationships remain separate unless a specific public attribution exists. The client cards identify documented organisations and service types; they do not assign an unsupported result to that client.

Are SEO and AI Visibility results included?

Not as historical numerical claims on this page. SEO and AI Visibility are current services and methodologies. Verified outcomes should be added only after an attributable completed project.

Will the same results happen in another account?

No result can be guaranteed. Performance depends on demand, market, competition, budget, offer, account baseline, landing pages, tracking quality, sales follow-up and implementation.

What is the best first engagement when performance is unclear?

The SaaS Paid Search Revenue Diagnostic starts from €2,500 and is designed to identify where value is being lost across intent, campaigns, pages, tracking and downstream signal.

Can an internal team or agency receive strategic support only?

Yes. Google Ads Growth Advisory is a €1,500/month lighter-touch option for teams that retain implementation responsibility but need senior reviews, priorities, experiment direction and decision support.

Where can I see all current services and prices?

The pricing page compares diagnostics, advisory, hands-on Google Ads management, SEO and AI Visibility, Integrated Search Growth and fractional search leadership.

Bring the current setup. Compare the evidence to your commercial problem.

In a 30-minute fit call, we can determine whether your situation calls for a diagnostic, €1,500/month advisory, hands-on management, integrated search growth—or a different route.

Prefer email? andrei@andreivisan.com

Google Ads Management services

ViralSweep.com

Google Ads Management

Google Ads Management services

DistantJob.com

Google Ads and Bing Ads Management

Google Ads Management services

PeopleHR.com

Service: Google Ads and Bing Ads Management, and Conversion Rate Optimisation

Google Ads Management services

Storenvy.com

Google Ads Management

Google Ads Management services

Verifone.com

Service: Google Ads and Bing Ads Management, and Conversion Rate Optimisation

Google Ads Management services

OpenPriseTech.com

Google Ads Management

Google Ads Management services

sense.hr

Google Ads and Bing Ads Management

Google Ads Management services

sense.tech

Google Ads and Bing Ads Management

Google Ads Management services

quantemplate.com

Service: Google Ads and Bing Ads Management

Google Ads Management services

Tekpon.com

Google Ads Management