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Andrei Visan · Google Ads for eCommerce

eCommerce Google Ads Profitability Diagnostic

€650 one-time. Find the constraint between your products, advertising, purchase measurement and store before committing to monthly management.

Who it is for

An established store with Google Ads activity or a serious acquisition plan, and several possible problems competing for attention. You need a reasoned order of work before paying for more activity.

Problems the diagnostic is designed to uncover

  • Revenue that looks stronger than the contribution behind it
  • Campaigns learning from incomplete, duplicated or misleading purchase signals
  • Product eligibility or feed issues that constrain relevant demand
  • Spend concentrated in products or demand segments that need different treatment
  • Product-page uncertainty that undermines otherwise relevant traffic

What is reviewed

  • Google Ads account and campaign architecture
  • Merchant Center condition and product eligibility
  • Product feed structure, attributes and product segmentation
  • Purchase conversion tracking, transaction IDs, value and currency
  • Product economics and product-level performance
  • Brand versus non-brand observations
  • Store, product-page and conversion observations

What you receive

  • Prioritised findings with evidence, commercial implications and dependencies
  • A 30/60/90-day action roadmap
  • A review call to discuss findings and decide the next step

Findings distinguish observed evidence, limitations and hypotheses. Where data is missing, the roadmap identifies what must be measured before a decision is defensible.

Access and data needed

Read-only access where available to Google Ads, Merchant Center and analytics; a store URL; feed or platform context; and product/category costs, delivery costs and returns information. Share access through the platform’s user permissions, not passwords. Any implementation access is agreed separately.

Example output structure

Methodology example, not client performance data.

1. Evidence and confidence

What was observed, where it was observed and what remains uncertain.

2. Commercial consequence

How the issue can affect matching, measurement, buyer confidence or contribution.

3. Action and owner

The next action, responsible team, dependencies and a way to check the result.

What happens afterwards

We review the findings together. You can use the roadmap with your team, commission a defined repair or discuss ongoing management. Buying the diagnostic does not commit you to a retainer.

See ongoing management tiers

€650 one-time

The €650 diagnostic can be credited against onboarding when ongoing management begins within 30 days.

The review call is included. The diagnostic identifies and prioritises work; implementation is agreed separately.

Questions before we start

Is this an automated audit?

No. It is a manual review of the commercial system, with prioritised findings and a review call.

What if some cost or tracking data is missing?

The report will identify the gap and its effect on confidence. Missing evidence is not replaced with invented precision.

How long does it take?

The delivery date is agreed before the diagnostic begins, based on access and data readiness.

Does the fee count toward ongoing work?

The €650 diagnostic can be credited against onboarding when ongoing management begins within 30 days.

Will you make changes during the review?

The diagnostic is a review and roadmap. Any implementation is agreed separately.

Will it guarantee better performance?

No. It produces evidence and an action plan, not a guaranteed ROAS or savings figure.

Start with a clear diagnosis

Book a conversation to confirm the store, access and diagnostic scope. No payment is taken on this page.

Discuss the €650 Diagnostic Email Andrei about the diagnostic