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SaaS Paid Search Revenue Diagnostic | Find Google Ads Revenue Leaks

SaaS Paid Search Revenue Diagnostic

Find where your SaaS Google Ads spend is leaking revenue.

A fixed-scope diagnostic for B2B SaaS teams that are already spending on Google Ads but are not getting enough qualified demos, pipeline, or confidence from the channel.

Book a diagnostic call See deliverables
From EUR 2,500
Fixed-scope diagnostic
7-10 business days
Typical turnaround
Best for
B2B SaaS with active spend
Outcome
90-day pipeline roadmap

The problem

Your account may be producing conversions, but not commercial progress.

A SaaS Google Ads account can look healthy inside the platform while still sending poor-fit leads to sales. The diagnostic checks whether the account is built to create qualified pipeline or just reportable activity.

Wrong intent

Relevant keywords can still attract people without budget, urgency, authority, or real buying intent.

Weak signal

If Google Ads is trained on soft conversions, it will find more people likely to convert, not necessarily buy.

Page mismatch

Paid search traffic needs message match, proof, and a clear next step. Generic pages waste expensive clicks.

What is included

A commercial diagnosis, not a generic account audit.

Core deliverables
From EUR 2,500 Final scope depends on account complexity.
  • Google Ads account structure review
  • Search term and buyer-intent analysis
  • Primary and secondary conversion action review
  • CRM and offline conversion signal assessment
  • Landing page and offer alignment review
  • Budget waste and opportunity map
  • 90-day paid search improvement roadmap
  • Executive walkthrough call
You will know
  • Which campaigns deserve more budget and which do not.
  • Whether tracking is training Google Ads on the wrong signal.
  • Where landing pages are hurting qualified demo intent.
  • Which search themes are likely producing sales noise.
  • What to fix first in the next 90 days.
Best use case: You are spending money already and need clarity before scaling, rebuilding, switching agency, or hiring more internal support.

Process

How the diagnostic works.

1

Access and context

You share account access, landing pages, conversion setup, and the current business problem.

2

Account diagnosis

I review structure, search terms, bidding, conversion actions, and budget allocation.

3

Funnel diagnosis

I assess page relevance, offer clarity, CRM signal, and the journey from click to sales conversation.

4

Roadmap call

You get the findings, priorities, and a 90-day roadmap for fixing the biggest revenue leaks.

Fit

This is for teams where paid search could matter commercially.

Best fit

  • B2B SaaS with sales-assisted demos.
  • Monthly Google Ads spend typically above EUR 5k.
  • Sales team says lead quality could be better.
  • You want pipeline clarity before more spend.
  • You are willing to improve tracking and landing pages.

Not ideal

  • You only want cheaper leads.
  • You are not willing to share CRM or sales context.
  • You have no meaningful paid search data yet.
  • You want basic maintenance rather than diagnosis.
  • You are unwilling to change tracking, pages, or qualification.

FAQ

Questions before you book.

Can this diagnostic be credited toward ongoing work?
Yes. It can be credited toward the first month of an ongoing engagement if we both decide to continue within 30 days.
Do you need CRM access?
Not always, but the diagnosis is stronger when CRM stages, qualified demos, opportunities, or pipeline data can be reviewed.
Will you implement the recommendations?
Implementation can happen through a separate sprint, an ongoing engagement, your internal team, or your existing agency.

Ready to find the leak?

Get a clear view of what your paid search should fix next.

Book a fit call and I’ll help you decide whether a revenue diagnostic is the right starting point.

Book a diagnostic call Email Andrei