Services
Focused Google Ads services for SaaS teams that need better pipeline signal.
Choose the right starting point for fixing wasted spend, weak conversion data, landing page friction, search intent confusion, or a missing paid search leadership layer.
- 5 service paths
- Diagnostics, sprints, and leadership
- Best for
- B2B SaaS and sales-assisted funnels
- Core focus
- Intent, signal, pages, and pipeline
- Outcome
- Cleaner decisions before more spend
How to choose
Start where the revenue system is weakest.
Paid search performance usually breaks because one part of the system is unclear: commercial intent, conversion signal, landing page relevance, or senior decision-making. The services below are built around those specific bottlenecks.
Start with the revenue diagnostic to find what is wasting budget and what should change first.
Fix CRM and offline conversion signal so Google Ads can optimize toward better outcomes.
Align the landing page with search intent, proof, offer, and the next sales step.
Service pages
Pick the service that matches the bottleneck.
Each card links to the full service page with scope, fit, deliverables, process, and FAQs.
SaaS Paid Search Revenue Diagnostic
A fixed-scope diagnosis for teams already spending on Google Ads but not getting enough qualified demos, pipeline, or confidence.
- Account and search intent review
- Conversion signal assessment
- Landing page and offer alignment
- 90-day paid search roadmap
CRM Signal & Offline Conversion Sprint
For SaaS teams that get conversions, but cannot clearly see which campaigns create qualified demos, opportunities, or pipeline.
- Primary vs secondary conversion logic
- CRM lifecycle-stage review
- Offline conversion import planning
- Reporting and decision framework
Landing Page + Paid Search Alignment Sprint
For teams whose ads attract relevant visitors, but the page is not creating enough qualified demo intent or trust.
- Page friction analysis
- Message-match review
- Offer, proof, and CTA guidance
- Implementation brief for your team
Search Intent Architecture Sprint
For teams planning a launch, rebuild, expansion, agency transition, or scale-up and needing a clearer paid search structure.
- Buyer intent map
- Keyword universe by funnel stage
- Campaign and negative logic
- Landing page and budget mapping
Fractional Paid Search Lead for SaaS
Senior Google Ads direction for teams that already have marketers, agencies, or freelancers involved but need clearer leadership.
- Paid search strategy and prioritization
- Agency or internal team guidance
- Tracking and landing page roadmap
- Executive pipeline and CAC reviews
Book a fit call first.
If the bottleneck is not obvious yet, a short fit call can help decide whether the right starting point is diagnosis, signal cleanup, landing page alignment, intent architecture, or fractional leadership.
Fit
These services are built for commercial paid search, not dashboard activity.
Best fit
- B2B SaaS with sales-assisted demos or higher-value deals.
- Google Ads spend already active, or a serious launch/rebuild plan.
- Teams that care about qualified demos, opportunities, pipeline, and CAC.
- Willingness to improve tracking, CRM signal, landing pages, and reporting.
- Leadership that wants clearer decisions before scaling spend.
Not ideal
- You only want cheaper leads without looking at lead quality.
- No one can share sales, CRM, or funnel context.
- You need broad awareness work rather than commercial search.
- You are unwilling to change pages, tracking, or conversion actions.
- You only need basic maintenance with no strategic input.
FAQ
Questions before choosing a service.
Which service should I choose first?
Can a sprint lead into ongoing work?
Do these services include ad spend?
Ready to choose the right starting point?
Find the paid search bottleneck before spending more around it.
Book a fit call and I will help you decide which service is the most useful next step for your SaaS team.